Game-changing trends, products, and ventures every Tuesday. Join 10,000 + athletes, coaches, CEOs, and wellness enthusiasts.
When what you can’t see becomes a performance edge.
Nike fuses robotics and neuroscience, TRX teams up with BlazePod, and the next era of performance training is here.
Hyperice goes global, David Johnson crushes HYROX, and new creatine chews from Momentous.
Cane sugar makes comeback, WHOOP tackles bloodwork, Plunge drops new All-In Gen2, and Quenton Nelson helps launch 'Pancake Block' Fridays.
Bathroom tech just got its biggest upgrade yet.
The performance eyewear brand brings its precision optics to the mountain.
Pro players are swapping wireless for wired, and brands are taking notice.
The tennis legend is betting on clean snacking — and ancient grains.