
Seven-time Super Bowl champion Tom Brady is stepping into his most clinical role yet.
Brady has been named Chief Wellness Officer at eMed Population Health, the employer-focused platform specializing in medically supervised GLP-1 and GIP therapy. The move signals a tightening of standards as weight-loss and metabolic drugs shift from hype-driven adoption to long-term population health infrastructure.
eMed partners with employers to deliver clinician-led GLP-1 care—including eligibility screening, precision dosing, biomarker testing, and ongoing medical oversight. Brady’s appointment reflects a shared focus on adherence, accountability, and outcomes, not just access.
With oral GLP-1 options expanding and employer demand rising, the challenge has moved from “who can prescribe” to who can manage responsibly at scale
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Unmanaged GLP-1 programs often see adherence rates fall below 35%, driving rising costs and weaker outcomes. eMed reports 90%+ adherence, average 21-lb weight loss, and biomarker improvement in 99% of members within six months—backed by a model designed to deliver up to 3× ROI for employers by year three.
As Brady put it, these medications are “game-changing—but only when paired with the right clinical guidance and ongoing support.”
GLP-1s are becoming a cornerstone of preventive care—but credibility now matters more than celebrity. Brady’s role isn’t about endorsement; it’s about raising the bar for how metabolic health is delivered in the workplace. Expect more performance-minded leaders to back platforms that treat longevity like a system, not a shortcut.