PROMIX Launches Grass-Fed Beef Protein Isolate — Sells Out in Minutes

What's Happening?

PROMIX just introduced a product the protein aisle hasn’t seen before: a grass-fed beef protein isolate designed to sit between whey and collagen—then outperform both where it matters most.

The result?
A complete, dairy-free protein that supports muscle recovery and connective tissue health. And demand came fast: the first drop sold out within minutes. The waitlist is now open.

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Why This Protein Is Different

Most protein powders force a tradeoff.

• Whey → great for muscle, weaker for joints and gut
• Collagen → great for joints, incomplete for muscle
• Plant proteins → often incomplete or harder to digest

PROMIX Beef Protein Isolate is built to close that gap.

It delivers a full amino acid profile, including essential amino acids and naturally high levels of glycine, proline, and hydroxyproline—key for connective tissue, recovery, and digestion—while still supporting lean muscle synthesis.

This is not collagen.
And it’s not whey.
It’s a new category.

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What’s Inside

• 30g protein per serving
• Single ingredient beef protein isolate
• Grass-fed, grass-finished European cattle
• Dairy-free, lactose-free
• 0g sugar
• 130 calories
• Hydrolyzed for easier digestion and faster uptake

The amino acid profile supports:

• Muscle building and recovery
• Joint, tendon, and skin health
• Gut tolerance (especially for whey-sensitive athletes)

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Clean by Design

PROMIX built this protein around sourcing and transparency:

• EU-sourced cattle raised without growth hormones
• No artificial ingredients, fillers, gums, or sweeteners
• Independently tested for:
  • Heavy metals
  • Glyphosate
  • Allergens (gluten, soy)

This is protein stripped back to its fundamentals—clean inputs, verified outputs.

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Who It’s For

This drop is especially relevant for:

• Athletes who can’t tolerate whey
• Endurance athletes prioritizing recovery and joint health
• Strength athletes wanting muscle support without gut load
• Anyone stacking protein with long-term health in mind

In short: athletes who want performance and durability.

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The Bigger Signal

Protein isn’t one-size-fits-all anymore.

As athletes move beyond “just hit your macros,” products like this point to where the category is heading: purpose-built proteins for specific outcomes—muscle, recovery, gut health, longevity.

PROMIX didn’t just launch a new SKU.
They opened a new lane.

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Availability

The first release sold out in minutes.

🔔 Waitlist is now open for the next drop.

If protein is a daily input for your performance stack, this is one to watch closely.