Nude Miami Is Bringing Erewhon-Style Wellness Retail to Brickell

The Move

Nude Miami is set to open its flagship location at 1100 Brickell Bay Dr. in early 2026, introducing a 4,720-square-foot hybrid wellness market combining organic groceries, prepared foods, and café service.

Built around uncompromising ingredient standards — no GMOs, no artificial preservatives, no seed oils — Nude Miami aims to reset how locals shop, eat, and fuel daily life. Think upscale grocer meets café, designed for everyday use, not just special occasions.

Additional South Florida locations are already in the pipeline.

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Inside the Concept

Nude Miami blends convenience with curation, modeled after high-end wellness retailers like Erewhon — but tailored to Miami’s density and lifestyle.

What to expect:

• Strictly vetted groceries
  Every product excludes seed oils, artificial additives, chemical preservatives, and GMOs.
• Miami’s first all-organic hot bar
  Featuring grass-fed steak, pasture-raised chicken, and wild-caught salmon — cooked only in avocado oil, olive oil, tallow, or grass-fed butter.
• Café + grab-and-go
  Made-to-order smoothies, matcha, coffee, cold-pressed juices in glass bottles, and sourdough pastries from local artisan bakeries.
• Emerging brand platform
  Shelf space dedicated to up-and-coming CPG brands across snacks, supplements, pantry, and personal care — all aligned with Nude’s standards.

The result: a place designed for daily utility, not occasional splurges.

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Why It Matters

Brickell’s density, affluence, and walkability make it an ideal proving ground for lifestyle-first retail. Nude Miami sits at the intersection of food, wellness, and convenience, a category that continues to outperform traditional retail concepts in urban cores.

For landlords and investors, this signals growing demand for mid-sized boutique spaces (4,000–5,000 sq ft) that attract repeat foot traffic and align with wellness-driven consumers.

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The Playbook Take

Nude Miami isn’t chasing trends — it’s operationalizing them.

As consumers demand cleaner ingredients and more intentional everyday food options, wellness grocers are becoming community anchors. If Erewhon showed what’s possible in LA, Nude Miami is testing that model for the next wave of health-conscious urban retail.

Wellness isn’t niche anymore.
It’s the floor.