Josh Allen | Joins Forces with Therabody

What’s happening.

Josh Allen has signed on as an official Therabody athlete, bringing star-power recognition to products like the Theragun, RecoveryAir compression boots, and SmartGoggles. Unlike a one-off endorsement, Allen is integrating these tools into his daily training and recovery routine, signaling the growing importance of proactive recovery for NFL players.

Why it matters. NFL athletes are dealing with longer seasons, higher intensity, and greater injury risk than ever. For quarterbacks like Allen, recovery isn’t optional—it’s a competitive advantage. By aligning with Therabody, Allen isn’t just promoting gadgets—he’s emphasizing a shift in professional sports culture:

• Recovery is strategy. Tools like percussive therapy and pneumatic compression help reduce soreness, increase blood flow, and speed up muscle repair.
• Injury prevention. With soft-tissue and tendon injuries on the rise across the league, structured recovery practices are becoming as critical as training.
• Mainstream adoption. If elite quarterbacks are relying on recovery tech, expect weekend warriors and high-performers to follow suit.

Brand vision. Founded by chiropractor Dr. Jason Wersland, Therabody has grown into the leading human performance and wellness brand, evolving from the original Theragun into a full ecosystem of recovery, sleep, and stress-management solutions. Partnering with Allen reinforces Therabody’s position not just as a gear company, but as a movement to normalize recovery as part of every athlete’s lifestyle.

Josh’s Touch (AKA The Playbook Take). For Allen, recovery is no longer something you “do after a game”—it’s baked into every rep, every throw, and every lift. His buy-in validates the category: if an MVP-caliber QB is relying on percussive and compression therapy daily, athletes at every level should take notice.

This isn’t just Allen lending his face to a campaign—it’s proof of concept. His usage shows the tech works in high-pressure, high-impact environments. The timing couldn’t be sharper, with soft-tissue injuries (especially Achilles and hamstrings) spiking across both the NFL and NBA.

Quick Specs.

• Role: Official Therabody Athlete & Brand Partner
• Focus Products: Theragun, RecoveryAir Boots, SmartGoggles
• Why it matters: Allen highlights the necessity of proactive recovery in today’s game—helping set a new standard for athlete wellness.
• Brand ethos: Human performance + technology, designed for everyone from elite pros to everyday movers.

Bottom line. Josh Allen’s collaboration with Therabody underscores a cultural shift: recovery isn’t a luxury, it’s a requirement. In an era where Achilles tears and soft-tissue injuries are sidelining stars across leagues, athletes investing in recovery tools could be the difference between a full season and the sidelines.

This partnership is more than marketing—it’s momentum. It signals where the future of sports performance is headed: a world where athletes don’t just train harder, they recover smarter.